Sweet Face, LLC
Rated highly by 10+ customers
- Highly skilled artist known for exceptional permanent makeup (PMU) and event makeup services.
- Creates a comfortable and relaxing atmosphere, helping clients feel at ease during appointments.
- Renowned for her ability to enhance clients' natural beauty, leaving them feeling confident and beautiful.
Services
- Microblading
- $550
- Powder, ombré or combo brows
- $550
- Lip blush
- $350
- Touch-up session
- $200
- Brow lamination
- Training courses
Prices from their website, checked September 27, 2026. They may have changed, so confirm with the business.
About Sweet Face, LLC
Sweet Face, LLC is run by Sarah Cowell, who describes herself as a makeup artist and confidence coach. She also calls herself a licensed cosmetic tattoo artist whose specialty is brows. Her brow options are microblading, ombré brows and powder brows, and she offers touch-up appointments. Her service list also includes lip blushing tattoo, tiny tattoos, lash application with brow cleanup, and brow lamination. The site presents brow lamination as a way to lift and add fullness without a tattoo. Clients are invited to schedule a consult to talk through brow options.
The site names two credentials: a Permanent Makeup License from Miracle Beauty Academy (2021) and a Professional Makeup Certification from The Makeup Lovers Education. Outside permanent makeup, she offers bridal makeup with trials and on-site service within Hampton Roads, VA. She also does event makeup, girl's nights, styled shoots, creative and special effects work, and a waterfall head spa. She says she never uses FaceTune or similar editing tools on her work.
Based on the business's own website, checked September 2026.
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